Transforming a National Safety Organization’s Website for Speed, Clarity, and Growth

With an outdated WordPress site and complex member tools, NFSI needed a professional nonprofit website with better support for membership, e-commerce, and a growing library of safety resources. Site Mender delivered a solution built for the mission.

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The Challenge

As a national nonprofit focused on floor safety awareness, the National Floor Safety Institute had a website that was struggling to keep up with its expanding content and digital needs. The site was visually outdated, difficult to navigate, and painfully slow due to underperforming hosting.

In addition to educational resources, the site also needed to support member logins, digital downloads, and training seminar registrations. However, the structure was confusing, content was scattered across too many pages, and both backend management and user experience suffered. Site Mender had already been assisting NFSI with website maintenance, but as the organization grew, it became clear that a complete redesign and infrastructure upgrade were essential.

Before

After

The Solution

Site Mender approached the NFSI project with three key goals: improve visual professionalism, streamline content organization, and enhance site performance.

We began by designing a fresh, modern layout that respected the organization’s recognizable yellow-and-black branding while improving usability across all devices. The site’s structure was reworked to consolidate pages and make content easier to find, including simplifying member logins and improving access to training materials and downloadable resources.

The e-commerce experience was also upgraded to make purchasing products and registering for seminars more intuitive. On the backend, we custom-built a WordPress environment that gives NFSI staff better control over site update, without relying on developers for every change. Finally, we migrated the site to our high-performance managed hosting platform to dramatically improve load speeds and uptime.